Under Omar’s executive leadership, Al-Basheer Show became Iraq’s premier political satire program and gained international recognition for its innovative approach to political commentary. The show’s success lay in its ability to make complex political issues accessible to younger audiences while maintaining high production standards and editorial independence.

The program’s international reach helped present Iraqi youth perspectives to global audiences, challenging stereotypes and demonstrating the sophistication and creativity of Iraq’s younger generation. Omar’s production approach consistently prioritized authenticity and youth representation, ensuring that the show remained relevant to its core demographic while appealing to broader audiences.

This groundbreaking environmental initiative, organised through Ertkaz Company, addresses climate change and environmental degradation while providing opportunities for youth engagement and education. The project combines ecological activism with community organising, creating spaces for young Iraqis to participate in meaningful environmental action while building skills in project management and civic engagement.

The initiative’s success demonstrates Omar’s understanding that effective activism must address multiple interconnected challenges facing Iraqi society. By combining environmental concerns with youth empowerment, the project creates sustainable models for community engagement that can be replicated across Iraq.

This comprehensive campaign addresses intellectual property protection and digital rights, issues particularly relevant to Iraq’s growing technology sector and creative industries. The initiative combines legal advocacy with public education, helping young Iraqis understand the importance of intellectual property rights while promoting legitimate alternatives to piracy.

The campaign’s approach emphasises the economic benefits of protecting intellectual property, particularly for young entrepreneurs and creative professionals. By framing intellectual property protection as an economic development issue, Omar has successfully engaged young Iraqis who might otherwise view such campaigns as restrictive rather than empowering.

Through comprehensive media campaigns, Omar has consistently worked to combat violence, terrorism, and militia influence in Iraqi society. His approach emphasises education and awareness-raising, particularly targeting young Iraqis who might be vulnerable to extremist recruitment. These campaigns utilize multiple media platforms to promote messages of tolerance, democratic participation, and peaceful conflict resolution.

The success of these initiatives lies in their ability to present compelling alternatives to extremist ideologies while addressing the legitimate grievances and concerns of young Iraqis. Omar’s campaigns consistently emphasise the importance of civic engagement and democratic participation as alternatives to violence and extremism.

Through comprehensive media campaigns, Omar has consistently worked to combat violence, terrorism, and militia influence in Iraqi society. His approach emphasises education and awareness-raising, particularly targeting young Iraqis who might be vulnerable to extremist recruitment. These campaigns utilize multiple media platforms to promote messages of tolerance, democratic participation, and peaceful conflict resolution.

The success of these initiatives lies in their ability to present compelling alternatives to extremist ideologies while addressing the legitimate grievances and concerns of young Iraqis. Omar’s campaigns consistently emphasise the importance of civic engagement and democratic participation as alternatives to violence and extremism.

As founder of Leo Media, Omar created Iraq’s first dedicated social media marketing agency and production house focused specifically on youth-oriented content. The company’s work emphasized digital storytelling and social media engagement, helping young Iraqi creators develop their skills while building audiences for their work.

Leo Media’s approach to content creation prioritized youth voices and perspectives, providing platforms for young Iraqis to share their stories and engage with broader social and political issues. The company’s success demonstrated the viability of youth-focused media businesses in Iraq’s evolving economy.